The COVID-19 pandemic affected almost every single facet of our world, and the space was no exception. Rapidly increasing installs and ad spend, pivotal new media channels taking a quantum leap into the mainstream, and a unique new demographic to cater to are just some of the most important faces of an unprecedented paradigm shift in the app ecosystem.

Link: How mobile apps are Recovering from the COVID-19 Pandemic
via http://www.businessofapps.com